The Boy Said To The Fish...
“How’s the water?”
And the fish answered...
“What’s water?”
The individual component of language-text-is the prime vehicle used to express the experiences of our existence—from minor moments of daily life to the grand nature of the human condition. Our ancestors as far back as the cave man have been using symbols to document and record experiences.
Today, the visualization of our personal stories is an integral and essential part of nearly every moment of life, and we use text in all of its forms to define reality, emotions and even time itself. We are now living in a world wherein the condition of our visual communication reflects the condition of our culture and reflect both how we live in language and how language now defines our lives.
